To catch a thief: how Hitchcock and AI can inspire brand owners to combat online piracy - World Trademark Review

John Sullivan, Jr. shareholder in the firm's Corporate and Intellectual Property section authored an article "To catch a thief: how Hitchcock and AI can inspire brand owners to combat online piracy" which was published by World Trademark Review.

The article focuses on the fact that brand owners must think like today’s tech-savvy brand pirates in order to take them down – especially as counterfeiting rates have soared during the covid-19 crisis and outlines a range of strategies they can adopt to do so.